Nippon Seiki Enters Software & UI Consulting Business, Establishes New Subsidiary ” MELHE UI Co., Ltd.” to Leverage Manufacturing Expertise for New Growth Field

Nippon Seiki Co., Ltd. (Head Office: Nagaoka City, Niigata Prefecture; President: Keiichi Nagano), hereinafter “Nippon Seiki,” has established MELHE UI Co., Ltd., a wholly-owned subsidiary, on September 2, 2025. This strategic move marks Nippon Seiki’s entry into the software and UI (User Interface) consulting business, utilizing the technologies and expertise cultivated through its automotive components business, as a new growth field. The new company will commence operations on October 1, 2025.

■ Background and Purpose of New Company Establishment
Currently, with the advancement of the digital society, software is becoming a core element across all industries. Particularly in the automotive industry, where Nippon Seiki’s main business lies, the trend of CASE (Connected, Autonomous, Shared, and Electrification) is driven by Software Defined Vehicles (SDV), where the vehicle’s functions and performance are largely determined by software. This is bringing about significant changes in how information is displayed and the very nature of the cockpit. These transformations highlight the need for further evolution in response to social trends and strategic initiatives into new business domains.

Therefore, Nippon Seiki has established a new company to launch a software and UI consulting business in new fields. This new company will capitalize on the strengths derived from its experience in developing and manufacturing automotive components for SDVs, including its reliable and user-friendly software and Human-Machine Interface (HMI) technologies and expertise.

The new company, MELHE UI Co., Ltd., will operate three main businesses: ” Life App Business,” “UI Innovation Business,” and “Connective Design Business,” providing content and services that bring safety and reliability to people’s daily lives. The name MELHE UI stands for “Make Everybody’s Life Happy Echigo”, embodying the meaning that leveraging UI technologies developed in Echigo (=Niigata Area), we aim to enrich and bring happiness to everyone’s daily lives. The company will contribute to digital transformation and problem-solving across a wide range of fields, not limited to the automotive sector, and aims to further strengthen the business foundation of the Nippon Seiki Group.

■ Overview of the New Company
Company Name: MELHE UI Co., Ltd.
Representative Director: Yukio Umezawa
Establishment Date: September 2, 2025
Operations Commencement Date: October 1, 2025
Capital: JPY 20 million
Shareholding: 100% owned by Nippon Seiki Co., Ltd.
Location: 1-190-1 Fujihashi, Nagaoka-shi, Niigata, Japan (Inside Nippon Seiki R & D Center)
Company Website: https://www.melheui.jp/index.html?lang=en
Main Businesses:
-Life-Up Application Business: Utilizing the highly reliable software development technology cultivated over many years, we provide smartphone applications and web systems that make life more comfortable and enriching.

-UI Innovation Business: HMI technology and knowledge cultivated through the development of automotive cockpit parts will be applied to various fields including the private sector, the government and public institutions, and UI will be provided to build better relationships between people and services.

-Connecting Design Business: Support regional revitalization and the transformation into a sixth-stage industry through integrated packaging, web, and digital PR. Connecting people with information and people with people.

■ Comments from Representatives
Keiichi Nagano, Representative Director and President, Nippon Seiki Co., Ltd.

“Our corporate purpose is ‘We contribute toward a safe and sustainable future.’ We have grown by accumulating and evolving a broad range of advanced specialized technologies, centered on design and manufacturing technologies for automotive instruments and other products. Establishing MELHE UI Co., Ltd. and entering the software business is a challenge to create new value by leveraging our strengths. We are confident that MELHE UI’s solutions will contribute to the digital transformation of daily life and the advancement of society.”

Yukio Umezawa, Representative Director, MELHE UI Co., Ltd. 

“We at MELHE UI, based on the highly reliable HMI technology and software technology cultivated through the development of in-vehicle embedded software at Nippon Seiki, pursue UI/UX that is close to our customers, and provide services and software that solve small problems in people’s lives and make their lives happier. While maintaining Nippon Seiki’s manufacturing spirit, commitment to quality, environmental consciousness, and integrity, we will expand our business into new areas for a diverse customer base. We are committed to making diligent efforts to meet your expectations.”

【Overview of Nippon Seiki Co., Ltd.】
Company Name: Nippon Seiki Co., Ltd.
Location: 2-2-34, Higashi-Zaoh, Nagaoka-shi, Niigata JAPAN
Establishment Date: December 24, 1946
Business: Manufacture and sales of Instrument clusters for automobiles, motorcycles, construction machineries, agricultural machineries and marine instruments, OA and information equipment operation panels, air-conditioning and residential equipment controllers, EMS with high-density PCB mounting, etc.
Company Website: https://global.nippon-seiki.co.jp/

[Link]
– MELHE UI Co., Ltd. Website

EDT and Nippon Seiki Establish Joint Venture in India for Automotive TFT LCD Modules: Partnership Agreements Signed

Nippon Seiki Co., Ltd., signed an India Joint Venture Agreement with Emerging Display Technologies Corporation (hereinafter “EDT”) (Headquartered in Kaohsiung, Taiwan; the President & CEO is Mr. Pauli Wang) which produces high-definition display “TFT LCD modules*” on April 25th, 2025.
The two companies have agreed to establish a new jointly funded venture, EDT-India Private Limited (hereinafter “EDT-India”), in India, dedicated to the production of TFT LCD modules. The new plant under EDT-India aims to begin mass production of automotive TFT LCD modules in 2027. In addition, based on this agreement, EDT and Nippon Seiki also signed a Business Partnership and Capital Alliance Agreement to further strengthen their partnership.

*TFT LCD modules: Devices that combines a Thin-Film Transistor Liquid Crystal Display with necessary components, such as control circuits and interfaces.

-Rendering of the New facility

In recent years, global demand for high-resolution, high-quality TFT LCDs in the automotive marketplace has grown rapidly, replacing traditional analog and passive digital display technologies. India, home to the world’s largest two-wheeler market, is expected to see a significant surge in demand for TFT LCD displays.

The new joint venture, EDT-India, will be located at a new facility within the premises of NS Instruments India Private Ltd. (hereinafter “NSIP”), a subsidiary of Nippon Seiki in India. Construction is scheduled to begin in the summer of 2025, with operations starting in the fall of 2026 and full-scale mass production set for 2027.
This collaboration will allow Nippon Seiki to deliver the latest display technology for vehicles to customers more quickly, meeting strong and growing market demand. Furthermore, the transition of TFT LCD module production from overseas facilities to domestic manufacturing within India will help reduce tariff rates and packaging and transportation costs, enhancing Nippon Seiki’s overall price competitiveness in the market.

<EDT-India Private Limited>
-Representative: Mr. Pauli Wang
-Establishment: Summer of 2025
-Capital: 300 million rupees
-Ownership Ratio: EDT 81%, Nippon Seiki 19%
-Business: Manufacture and sales of TFT LCD modules in India
-Facility: 2-story/Total floor area approx. 2,500m2 (First floor: 2,000m2, Second floor: 500m2)
-Adress: In the Sri City Industrial Park located in Andhra Pradesh, India. (Within the premises of NSIP)

On the same day, EDT and Nippon Seiki also entered into a Business Partnership and Capital Alliance Agreement. By combining EDT’s advanced, high-quality touch display technologies and expertise with Nippon Seiki’s long-standing experience, technical capabilities, and global market presence in the instrument clusters for the Automotive Market, both companies are committed to jointly developing innovative TFT LCD module technologies in design and manufacturing. They also aim to co-develop high-value-added integrated touch display solutions, further promoting the development of new technologies and products.

Under the Business Partnership and Capital Alliance Agreement, the two companies will engage in mutual shareholding to strengthen their strategic relationship and pursue sustainable growth together.

Signing Ceremony in EDT headquarter on April 25th, 2025
(Left: Mr. Pauli Wang, President and CEO of EDT / Right: Mr. Koichi Sato, President of Nippon Seiki)

These agreements, the Joint Venture Agreement and the Business Partnership and Capital Alliance Agreement, are based on the Memorandum of Understanding (MOU) signed by both parties on February 19th, 2025, to collaborate in the manufacturing and business expansion of automotive TFT LCD modules.

-About EDT
EDT is headquartered in Kaohsiung, Taiwan. Since founded in 1994, it has accumulated know-how in the field of displays over the years, and now offers products based on cutting-edge LCD technology to the market.
The new facility in India will be EDT’s third TFT LCD module manufacturing plant after Taiwan and China, and the first outside of East Asia.

<Link>
・Nippon Seiki Co., Ltd.|News|Memorandum of Understanding signed with Emerging Display Technologies Corporation
・EDT Website